Alberta, Canada

Public relations and strategic communications for community-focused, impact-driven brands.

Strategic communications for moments that matter most

Empire Collective Consulting provides senior-led strategic communications, media relations and issues management for organizations operating under public scrutiny, regulatory oversight and high accountability.

Our Expertise

When communications decisions carry real consequences, we help leadership teams stay clear, prepared and credible.

Impact-driven brands building trust and credibility

Whether you need to gain more public exposure, secure media coverage to build trust with stakeholders, or host events to build community, we’re here to manage your reputation. 

Brands navigating a pivot in their business

You’re leading your company through a start-up, growth, crisis, or transition phase. We’ll help build (or rebuild) your reputation, keep your stakeholders engaged and invested, and strategically manage communications with your channels, as well as with media, government, and donors.

Community-focused brands strategically positioning themselves in the market

You have a strong organic marketing strategy, and you’re ready to leverage public relations to expand your reach and establish yourself as a household name. 

About Empire Collective

We are a strategic communications agency purpose-built for organizations navigating complexity, scrutiny and public trust.

Our clients include publicly funded institutions, non-profits, municipalities and regulated or policy-adjacent organizations where communications must be disciplined, defensible and aligned with governance and decision-making processes.

We specialize in moments where getting it wrong is not an option.

Empire Collective is intentionally structured so clients work directly with senior communications professionals throughout the engagement.

In high-accountability environments, communications is not about visibility — it is about clear decision-making.

We help organizations establish the infrastructure, clarity and readiness needed to:
  • Anticipate issues before they escalate
  • Respond calmly under pressure
  • Maintain credibility with media, government and stakeholders
  • Protect long-term reputation while navigating uncertainty

Our Services

01

Issues Management and Crisis Readiness

Proactive identification of risks, escalation pathways and response protocols to reduce reactivity and protect trust before issues emerge.

Ongoing counsel to help leadership teams navigate scrutiny, change and public-facing decision-making with confidence and consistency.

02

Media Relations and Reputation Management

Senior-led media relations designed for high-pressure environments, where accuracy, restraint and preparedness are essential to protecting credibility and public trust.

03

Strategic Communications

Communications strategies grounded in organizational context, stakeholder realities and public accountability — designed to be realistic, defensible and sustainable.

What clients are saying about us

“We use Megan and Empire Collective for all of our client's Public Relations needs and are always taken care of with professionalism. I would highly recommend Empire Collective to anyone needing some creative and sophisticated services to set their Brand apart!”

Social City Consulting

“From consultation to completion of our PR campaign, Megan and her team were professional, responsive and very well-organized. It was our first time engaging in a PR campaign, and Megan made it seamless. We really needed someone to understand our clients and brand and Megan did amazing. We felt we were in good hands at all times. We would highly recommend Megan & Empire Collective Consulting, and we plan to use ECC for PR campaigns in the future!”

Canadian Surrogacy Community

Megan is absolutely fantastic. We have had the pleasure of working with her for several months now, and we look forward to continuing to work with her in the future. The writing she produces for us is clear, concise, and ready to go when we receive it. Her attention to detail is amazing, and she is a quick communicator who is always pleasant to email with. We highly recommend the Empire Collective team!

UpKeep Media

"I have been nothing but thrilled with the assistance provided by Empire Collective Consulting. There has not been a task or project that has not resulted in great results for my business. I highly recommend working with this team. Organized, communicative and knowledgeable are all words that come to mind when describing my experience."

House of Sass and Magic
Flash Design Co.

"We had Megan facilitate a Media Training Master Class for our members at our annual leadership conference, and it was s smashing success! Many participants noted that it was their favourite session of the whole conference! Megan was prepared for the session (which was booked on very short notice) with relevant subject matter examples and a very informative presentation. Our participations found Megan to be just the right combination of profession, relatable, and wise."

Alberta Students’ Executive Council

Megan is absolutely fantastic. We have had the pleasure of working with her for several months now, and we look forward to continuing to work with her in the future. The writing she produces for us is clear, concise, and ready to go when we receive it. Her attention to detail is amazing, and she is a quick communicator who is always pleasant to email with. We highly recommend the Empire Collective team!

UpKeep Media

What clients are saying about us

“We use Megan and Empire Collective for all of our client's Public Relations needs and are always taken care of with professionalism. I would highly recommend Empire Collective to anyone needing some creative and sophisticated services to set their Brand apart!”

Social City Consulting

“From consultation to completion of our PR campaign, Megan and her team were professional, responsive and very well-organized. It was our first time engaging in a PR campaign, and Megan made it seamless. We really needed someone to understand our clients and brand and Megan did amazing. We felt we were in good hands at all times. We would highly recommend Megan & Empire Collective Consulting, and we plan to use ECC for PR campaigns in the future!”

Canadian Surrogacy Community

Megan is absolutely fantastic. We have had the pleasure of working with her for several months now, and we look forward to continuing to work with her in the future. The writing she produces for us is clear, concise, and ready to go when we receive it. Her attention to detail is amazing, and she is a quick communicator who is always pleasant to email with. We highly recommend the Empire Collective team!

UpKeep Media

"I have been nothing but thrilled with the assistance provided by Empire Collective Consulting. There has not been a task or project that has not resulted in great results for my business. I highly recommend working with this team. Organized, communicative and knowledgeable are all words that come to mind when describing my experience."

House of Sass and Magic
Flash Design Co.

"We had Megan facilitate a Media Training Master Class for our members at our annual leadership conference, and it was s smashing success! Many participants noted that it was their favourite session of the whole conference! Megan was prepared for the session (which was booked on very short notice) with relevant subject matter examples and a very informative presentation. Our participations found Megan to be just the right combination of profession, relatable, and wise."

Alberta Students’ Executive Council

When clarity matters more than visibility, we can help.